October 3, 2021 By Kay Yang
Think about what you were doing in the year 2004, or anytime before that timeline. Chances are you had a big bulging box called a CD player. You hauled that thing around whenever you wanted to listen to your favorite songs. Or perhaps you would make your way out to the store to buy an album you’ve been looking forward to listen to. Well, time has changed progressively. Music is not what it used to be. To get to our favorite music now, it’s much more easy than going out of your way to buy an album. In 2003, Steve Jobs once believed and said, “The subscription model of buying music is bankrupt” and can’t be saved even by “the Second Coming.”
His bet may have been way off. Streaming now accounts for 80% of U.S. recorded music revenues. We can now access 60 million songs ad-free for less than $10 per month. According to Forbes, Spotify is very much like the Netflix of music, and dominates the global streaming scene. Don’t forget some of the biggest music media outlets; Amazon, YouTube, and Pandora. Users are often present in these regimes when it comes to accessing their favorite music, and often at the cost of practically nothing if they alone have a device adequate enough to download and search for these applications. Along with it comes a background of advertisements and corporate agendas oblivious to the audiences, and revenues generated.
According to Forbes, YouTube remains the biggest global music force by a long shot, and is where most kids get their audio fix. YouTube only pays royalties on the ad revenues it collects. So it always wins. TikTok has also snuck into the prime time of music entertainment galore in recent times. TikTok is another massive player, and is joined by one of the biggest music entertainment known as Tencent Music. Its influence has been abundant and attracted to a vast audience of the world.
The state of music for tomorrow remains unknown, and as stated, it’s forever changing. Yet we can be sure that music of all genres, and crowd winning favorites have been an ongoing sensation to preserve. Music is something that has been around even since the primitive times, where some of the most famous musicians like Beethoven and Mozart composed pieces still lives on in today’s classical genres. Their music still continues to be studied, and an essential model for musicians to come. Is it safe to say music will continue to live on, and never dull out? Perhaps so. It’s needed in almost every entertainment agenda; movies, advertisements, events, social gatherings, and more. Music is inarguably the beloved foundation, and heartbeat of all things. It proves decades after decades of its needed continuance in the lives of every human. The evolvement of music and its outlet for listeners is just like wine, it gets stronger with time.